As I mentioned in my post from last week, the Oxbow team has been in Germany over the past days attending the InterZoo trade show and host the first ever Oxbow International Distributor Summit. Pat and I were the host couple in a special wedding this previous weekend and could not make the trip, but I was happy to receive some updates from the crew. Here’s what they report:
-The small animal community is definitely continuing to grow. Most of the large EU stores stopped by the Oxbow booth interested in expanding their small animal section.
-The team was able to have meetings with many of Oxbow’s international partners while at Interzoo.
-The crew met Oxbow’s new Hungarian distributor for the first time at the show.
-The Oxbow International Distributor Summit had a strong turnout – distributors from the UK, Norway, Hungary, Hong Kong, Australia, Japan, Netherlands, Italy, Germany, Switzerland, and Sweden were all in attendance. It was so neat to have so many partners together and to come together as an Oxbow family. The day went far too fast and there was much more that we would have loved to discuss, but it was a good start for our first event. Plus, our distributor partners enjoyed building personal relationships and learning from other partners.
It’s always wonderful to receive positive reports after trade events, but I was especially happy to hear about the success of the distributor event. As I mentioned last time, Oxbow has come a long way since 1999, when our first ever international shipment left the farm. Now serving pets all over the world, we are so excited to see what the future holds!